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Sunglasses and Eyeglasses at the Oscars

March 8th, 2010 | Posted in * Men's Eyeglasses *, * Men's Sunglasses *, Blog, Celebrity Sunglasses and Eyewear, Must Have Mens Sunglasses and Eyewear, Oliver Peoples, Shop Online | No Comments
Tags: academy awards, best original screenplay, connolly, eyeglasses, eyewear, gerard butler, oliver peoples, oscars, red carpet, robert downey jr., sheldrake, sunglasses, vanity fair oscar party

From pre Oscars primping to presenting awards, two of Hollywood’s hottest male leads were spotted in Oliver Peoples yesterday. Gerard Butler was out in Beverly Hills wearing the Connolly while getting ready for his night at the Oscars. Later in the evening, Robert Downey Jr. stepped out onto the red carpet in Sheldrake Storm Grey with a custom blue tinted lens to compliment the blue in his chic Lanvin ensemble! Robert Downey Jr. also wore the Sheldrake while presenting the award for Best Original Screenplay alongside actress and comedian Tina Fey and even later that night at the infamous Vanity Fair Oscar party. They were inseparable!

Nothing is better to compliment the red carpet than a hot pair of shades!

Purchase these celebrity frames online here.
Shipping and applicable taxes are included!

Glee Sunglasses Hit Cosmopolitan Magazine

March 5th, 2010 | Posted in As Seen In ..., Blog, Celebrity Sunglasses and Eyewear, Must Have Designer Sunglasses, Must Have Mens Sunglasses and Eyewear | No Comments
Tags: Cory Monteith, Cosmopolitan, Country Star, eyeglasses, eyewear, Finn Hudson, Glee, Lady Gaga, photoshoot, ray-ban, sunglasses, Wayfarers

So what happens when Cory Monteith, who plays Finn Hudson on the FOX television hit show Glee, needs a pair of shades for a Cosmopolitan Magazine photo shoot? Well, SF Optics gets called in for the job to do a little styling!

That’s right… check out the April 2010 issue of Cosmopolitan, which shows off pop star sensation Lady Gaga on the cover. Inside, in the ‘Fashion and Beauty Now’ section, is the ‘Country Star’ photo shoot in which we styled Cory Monteith into a pair Ray-Ban Wayfarers.

This frame available for purchase here.
Prices include shipping in the United States and applicable taxes.

The 944 on 2010’s Hottest Sunglass Trends

March 1st, 2010 | Posted in * Men's Sunglasses *, * Women's Sunglasses *, As Seen In ..., Blog, Celebrity Sunglasses and Eyewear, Gold & Wood, Must Have Designer Sunglasses, Must Have Mens Sunglasses and Eyewear, Must Have Womens Sunglasses and Eyewear, Mykita, Oliver Peoples, Orgreen, Ray-Ban, Shop Online | No Comments
Tags: 2010 sunglass trends, 944 magazine, eyewear trends, gold & wood sunglasses, Mykita sunglasses, new sunglass styles, oliver peoples sunglasses, orgreen sunglasses, ray ban sunglasses, sunglass trends

That’s right … not the 411, but the 944, as in info on what’s hot!

The editors of 944 Magazine came to us, knowing our reputation for being the top stylists in fashion eyewear, to find out what the 2010 sunglass trends are. And we were more than happy to let them know and provide a few examples such as frames from Orgreen, Gold & Wood, Oliver Peoples, Ray-Ban, and Mykita.

Check us out in the March 2010 issues of 944 Magazine: San Francisco and 944 Magazine: Las Vegas, where we show you some of our favorite shades…

Lady Gaga does it again and again – scantily clad in sparkly getups. Accompanying her almost at all times are glamorous whimsical frames. 2010’s eyewear trend release a breathe of fresh air. Color, shape, and oomph scream “wear me.”

The Orgreen sunglasses are totally Gaga-licious … large, with sharp angles, and a cat-eye uplift. The Danish designer takes titanium eyewear to the next level with edgy designs and many vibrant fashion forward colors and finishes.

Oliver Peoples has entered the world of suspended metal – hand-laid wire encased in two layers of plastic and remaining visible, resulting in a floating metal wire that appears suspended. You’ll look like a celebrity hiding from the paparazzi in these sunglasses.

Mykita, the handmade German collection, is taking their designs to the next level, entering the world of colorful plastics! Their chic women’s sunglasses are sexy.

For the luxurious type, Gold & Wood’s buffalo and precious metal sunglasses define class.

Or go with the simple and classic Wayfarer from Ray-Ban. Yet again, another rebirth with the newest dual-sided colorful designs displaying adventurous backsides.

As each season changes it’s your chance to step outside of the box and try a new look.
It’s Spring baby, and it’s on!

These frames are available to purchase here in the colors as seen in the editorial.
You may call or email to request other options, etc.
Prices include shipping in the United States and applicable taxes.

California Style Magazine Sunglass Fashion Shoot

February 18th, 2010 | Posted in As Seen In ..., Blog, Mosley Tribes, Must Have Designer Sunglasses, Must Have Mens Sunglasses and Eyewear, Must Have Womens Sunglasses and Eyewear | 2 Comments
Tags: Beach Chic, beach sunglasses, buy Mosley Tribes, C Magazine, California Style, fashion photo shoot, Larry Leight, mosley tribes, Mosley Tribes Chambers, Mosley Tribes Gates, oliver peoples, Renee Zellweger, sunglass photo shoot, sunglasses

C Magazine, the premiere magazine on California Style, invited SF Optics to style their ‘Beach Chic’ photo shoot with our eyewear. And when we heard ‘beach,’ the first thing that came to mind was Mosley Tribes Sunglasses!

The brainchild of Oliver Peoples’ founder Larry Leight, Mosley Tribes is a surfer lifestyle inspired collection combined with the design, knowledge and aesthetic of Oliver Peoples Luxury Eyewear.

Check out the March 2010 Spring Fashion issue of C Magazine with Renée Zellweger on the cover, and with our styled photo shoot inside! The featured frames are the Mosley Tribes Chambers and the Mosley Tribes Gates as seen below. (Scroll to the bottom to purchase these frames).

These frames are available to purchase here.
Prices include shipping in the United States and applicable taxes.

Mosley Tribes Chambers
Mosley Tribes Chambers as seen in C Magazine styled by SF Optics

Mosley Tribes Gates
Mosley Tribes Gates as seen in C Magazine styled by SF Optics

Robert Marc and Lunor Celebrity Sightings

February 17th, 2010 | Posted in Blog, Celebrity Sunglasses and Eyewear, Must Have Designer Sunglasses, Must Have Mens Sunglasses and Eyewear, Must Have Womens Sunglasses and Eyewear | No Comments
Tags: Arpad Busson, Beth Ostrosky, Brothers & Sisters, CBS Evening News, celebrity eyewear, celebrity sightings, eyeglasses, eyewear, Fuse music interviews, Howard Stern, Juliya Chernetsky, Kathy Bates, Katie Couric, Let It Rock, lunor, Men's Health glasses, NBC show, Obama interview, Rachel Griffiths, Robert Marc, sunglasses, The Office, The Pasadena Primary Episode, Uma Thurman

February has been an action-packed month for Robert Marc and Lunor with plenty of new celebrity sightings and press to keep our phones ringing.

Uma Thurman and her former fiancé, Arpad Busson, were recently seen rekindling their romance. Uma wore Lunor Cigar model 532 while Arpad wore Robert Marc style 618. It certainly looks like they see “eye to eye”, at least when it comes to eyewear!

Uma & Arpad

Uma Thurman wearing Lunor Cigar 532 and Arpad Busson wearing Robert Marc style 618

Beth Ostrosky, model, actress and wife of radio shock jock Howard Stern, was seen wearing Robert Marc style 239 while cheering on the New York Knicks at Madison Square Garden with her husband.

Beth Ostrosky

Beth Ostrosky wearing Robert Marc style 239

Robert Marc made its fair share of TV appearances this month. Katie Couric wore Robert Marc style 188 while interviewing President Obama for an exclusive interview on CBS Evening News.

Katie Couric

Katie Couric wearing Robert Marc style 188 on CBS Evening News

Rachel Griffiths continues to wear a variety of Robert Marc frames on the set of “Brothers & Sisters.” This time, she wears Robert Marc style 229 in the latest episode, “The Pasadena Primary.”

Rachel Griffiths

Rachel Griffiths wearing Robert Marc style 229 on “Brothers & Sisters”

Multi-award winning actress Kathy Bates has recently joined the main cast of the hit NBC show, “The Office” playing Jo Bennett, the CEO of printer company Sabre, which has bought out Dundler-Mifflin. She wears Robert Marc sunglass style 539 while she shakes things up in Scranton.

Kathy Bates

Kathy Bates wearing Robert Marc style 539 on “The Office”

Last but not least, Robert Marc style 239 was seen on the face of Juliya Chernetsky, the popular host of Fuse’s music interview show “Let It Rock”.

Juliya wearing Robert Marc style 239 on “Let It Rock”

To finish things off, please scroll down to see the list of print and online coverage on Robert Marc:

Men's Health

Robert Marc style 626 in Men’s Health

Robert Marc styles 242 and 240 on Matters & Manners (blog)

Robert Marc style 742 on Panache Mode

Robert Marc styles 626 and 627 in MR

Robert Marc style 238 in West Suburban Living

To order any of these styles, please contact us by phone at (415) 922-7500 or by email on our contact us page.

Seen the Buzz? Google Buzz that is…

February 11th, 2010 | Posted in As Seen In ..., Blog | No Comments
Tags: Blog, facebook, flickr, google buzz, myspace, networking, rss feed, Social Media, social network, twitter, youtube

Come get Buzzed with us!

First there was Myspace, and then came along Facebook. There’s also YouTube, Flickr, and everyone tweets on Twitter.

But now, the Google giant released Google Buzz! And we LOVE it. After just buzzing around for 1 day, we’ve already made a few Buzz BFFs! And they’ve even blogged about us!

Thanks Nicole. You rock!

Read Nicole’s blog featuring us here (it would even make Clay Aiken proud!): http://betterthanfb.blogspot.com.

Oh and by the way, follow us on twitter, become a fan on facebook, subscribe to us on YouTube, see us on Flickr, read about us on our RSS feed or Blog, and now get Buzzed with us on Google Buzz (wow that was a mouthful)!

Kim Kardashian and Train star on CSI:NY

December 17th, 2009 | Posted in Blog | No Comments
Tags: CSI New York, CSI: NY, CSI:NY, Kim Kardashian, rock band Train, Vanessa Minnillo

The local San Francisco rock band Train, whom we styled into eyewear a few years back on the set of their music video ‘Meet Virginia,’ are guest stars on the hit show CSI:NY tonight.

This episode also has some other big guest stars including Kim Kardashian, Vanessa Minnillo (Nick Lachey’ girlfriend), and LaLa Vasquez from MTV.

Sounds like a guilty and murderous triangle!

Train vocalist Pat Monahan on CSI:NY
with Melina Kanakaredes, who plays Detective Stella Bonasera.

Three More Tiger Woods Mistresses Step into the Spotlight

December 14th, 2009 | Posted in * Women's Sunglasses *, Blog, Celebrity Sunglasses and Eyewear, Must Have Designer Sunglasses, Must Have Womens Sunglasses and Eyewear, Ray-Ban, Shop Online | 1 Comment
Tags: Cori Rist, Elin Nordegren, Elin Woods, Holly Sampson, Jamie Grubbs, Jamie Jungers, Joslyn James, Kalika Moquin, Mindy Lawton, Rachel Uchitel, ray-ban, sunglasses, Tiger Woods, tiger woods accident, tiger woods affair, tiger woods cheating, tiger woods crash, tiger woods divorce, tiger woods extortion, Tiger Woods girlfriends, tiger woods glasses, tiger woods mistresses, tiger woods sunglasses, tiger woods wife, tiger woods women, Veronica Siwik-Daniels

Three more Tiger Woods mistresses step into the spotlight: Ray Ban Cats, Wayfarer, and Aviator!

Following Tiger Woods’ crash, one of the biggest stories of the year broke out revealing that Tiger Woods has been cheating on his wife Elin Woods a.k.a. Elin Nordegren. They got into a fight over Tiger Woods girlfriend Rachel Uchitel, the first mistress linked to him, causing the infamous car accident. And since then, the list of Tiger Woods’ women has been growing.

So what is Tiger Woods’ real fetish? Well, let’s just say that when it gets hot in the spotlight, you better have some shades!

Tiger Woods wife, Elin Woods a.k.a. Elin Nordegren, wearing sunglasses:
Ray Ban Cats RB4125 color 710/51 – Demi Brown / Brown Gradient

Tiger Woods wife, Elin Woods a.k.a. Elin Nordegren, wearing sunglasses:
Ray Ban Wayfarer RB2140 color 901/58 – Black / Polarized Grey

Tiger Woods girlfriend, Rachel Uchitel, wearing sunglasses:
Ray Ban Aviator RB3025 color L0205 – Arista / G-15 XLT

Ray Ban Cats RB4125
Color 710/51
Demi Brown / Brown Gradient
$129.00

Ray Ban Wayfarer RB2140
Color 901/58
Black / Polarized Grey
$189.00

Ray Ban Aviator RB3025
Color L0205
Arista / G-15 XLT
$129

Buy these frame now – prices include applicable taxes and shipping!

Who are Tiger Woods’ Girlfriends?

1. Rachel Uchitel, a New York City club hostess.

2. Jamie Grubbs, a Tool Academy contestant and cocktail waitress who had a 31-month-long affair with Woods and provided voicemails to prove it. She claims she didn’t know he was married.

3. Kalika Moquin, a Club manager and promoter from Las Vegas.

4. Jamie Jungers, a lingerie model from Vegas who says she had liposuction paid by Tiger during the time they were together.

5. Mindy Lawton, a trailer park waitress from Orlando who says Tiger Woods’ wife Elin was pregnant during their affair and that Tiger hates condoms.

6. Cori Rist, an aspiring model who met Woods at a Manhattan club last year. She was married herself (with a child) throughout her fling with Woods.

7. Holly Sampson, a former porn star, who met Tiger at his bachelor party where they had sex for the first, and not the last, time.

8. Joslyn James, current porn star whose real name is Veronica Siwik-Daniels.

At this point, eleven women in total have come forward, the latest three still in negotiations to tell their story…

30th Year Anniversary Sale

November 19th, 2009 | Posted in Blog, Press Releases, Trunk Shows and Events | No Comments
Tags: anniversary sale, best gifts, black friday, cheap glasses, eyeglasses sale, eyeywear sale, sunglass sale

San Francisco Optics Celebrates 30th Year Anniversary with HUGE Sale

The city’s most unique optical store offers black Friday prices on sunglasses and prescription eyewear.

San Francisco, California (November 20, 2009) – - The city’s most unique optical store has been servicing San Francisco locals and customers nationwide for 3 decades. In celebration of their anniversary, this San Francisco retailer will be offering up to 75% off the most fashion forward names in sunglasses and eye-wear on brands including Tom Ford, Oliver Peoples, Paul Smith, Mykita and many more.

An exclusive pre-sale party will be held at San Francisco Optics on Friday, November 20, from 5-7pm. Guests will enjoy complimentary cocktails, hors d’ouerves, entertainment and trunk shows by Prada, Chanel, Persol and Ray-Ban previewing their 2010 lines. SF Optics will showcase a special tribute featuring some of the best (and worst) sunglass looks from over the years.

This event lands right before black Friday in time for shoppers to find eyewear for themselves or the best holiday gifts for friends and family.

To attend the sale, simply visit 2248 Chestnut Street, San Francisco, Ca 94123 (At the corner of Avila and Chestnut) between November 20 and December 3. If you have questions about anything eyewear related, call 415.922.7500 or email info@sfoptics.com.

About San Francisco Optics on Chestnut:
San Francisco Optics on Chestnut (SF Optics) offers a wide selection of reasonably priced luxury frames such as Robert Marc, Alain Mikli, Oliver Peoples, Paul Smith, Tom Ford, Lunor, Gold & Wood, Chanel, Orgreen, Kazuo Kawasaki, Mykita, Bevel Spectacles, 2.5 Eyephorics, Swiss Flex, Gucci, Prada, Ray-Ban, Persol, and more. Unlike many opticals and optometry offices, SF Optics has an in-house lab, cutting the finest lenses, including the eco-friendly Essilor Airwear polycarbonate lenses, and providing the best customer service for the last thirty years. Both their sunglasses and eyewear are available with prescription lenses.

Contact:
Stephanie Shkolnik
Stephanie@StephanieAlexanderMedia.com
858.922.7010
Stephanie Alexander Media

Follow San Francisco Optics on:
Facebook: http://twurl.nl/dll75w
Twitter: http://www.twitter.com/sfoptics
YouTube: http://www.youtube.com/sfoptics

Always in Focus – Online and Off!

November 18th, 2009 | Posted in As Seen In ..., Blog | No Comments

Check out this recent review of our website that we just came across. And we got kudos on our webisodes. Apparently, we aren’t horrible on camera after all!

Written by: The Optical Vision Site

Optical Websites We Like – SF Optics

When thinking about doing a website, or updating your optical website- take a look at www.sfoptics.com. The site came to our attention because the blog section shows up in our google alerts. (A good thing)

What we like:

Home page : A welcoming ‘Come See Us’- in big letters with and an ‘insider view; of what is in the store: Plus: Styled by SF Optics-, hours opened, address, contact, email, phone and Twitter, YouTube and Facebook in BIG LETTERS. No need to search for contact and address info. I love the fact they have an email address. Yeah they get spam, but they want to make it as easy as possible to contact them.

At the top of the page: I don’t really like the black, but that is a personal thing: The top tabs should always stand out: Home, About Us, Contact (nice touch with a little picture of the store) Events- (I really like the calendar) Eyewear ( products listed), Press- (Makes them look like celebrities) YouTube Videos plus print) Blog (how they show up in search engines, and how they promote their office) Webisodes: (Humanizing and fun engaging the customer) Shop Online- and Search.

Event and Trunk Show Calendar
Since I am huge believer in Trunk Shows and special events in the store, I love this calendar part, it’s obviously planned out for the year and it can help their patients and future patients plan ahead for financial expenditures! It looks like they have at least one trunk show a month.

Recent Blog Posts: RSS Feed
Recent Blog posts vis RSS feed is predominately featured from their blog to their website. As you can see they really promote themselves, the products they stock with celebrities. Good key word search, image enhancer, plus most people want to go where the movie stars go.!

I reviewed some of their webisodes, and they were funny and humanizing. If I lived in San Francisco, I would go there to buy my glasses because the guys look like they are fun and would make me laugh, plus the product looks great.

Contact Us

PHONE: 415.922.7500 FAX: 415.771.8750 E-MAIL: info@sfoptics.com

Upcoming Events...

Fri 3/26/2010: Mykita Cocktail Party

We are open 7 days a week! Monday - Wednesday: 10AM - 7PM Tuesday: 10AM - 7PM Wednesday: 10AM - 7PM Thursday: 11AM - 8PM Friday: 10AM - 7PM Saturday: 10AM - 7PM Sunday: 12PM - 6PM