Where Magazine San Francisco featured SF Optics in their September 2010 Fasion Issue. In the write up, SF Optics is honored for it’s selection and renowned styling consultation.
Check it out here or pick up your own issue!
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Shades to Fall For
August 31st, 2010 | Posted in As Seen In ..., Blog | No CommentsTags: Barton Perreira, fall eyewear styles, fall fashion, Mykita, ray-ban clubmaster, Robert Marc, where magazine, where san francisco
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Sammy Hagar Goes Cabo Wabo for SF Optics!
June 30th, 2010 | Posted in * Men's Sunglasses *, Barton Perreira, Blog, Celebrity Sunglasses and Eyewear, Must Have Designer Sunglasses, Must Have Mens Sunglasses and Eyewear, Persol, Salt, Shop Online | 2 CommentsTags: aviator sunglasses, Barton Perreira, Cabo Wabo, Checkenfoot, persol, plastic sunglasses, polarized sunglasses, Robert Marc, rockstar sunglasses, Salt, Sammy Hagar, Sammy Hagar sunglasses, sunglasses, The Red Rocker, The Redrocker, trendy sunglasses, Van Halen, Van Halen Sunglasses, Waboritas
Sammy Hagar, The Red Rocker – a rock and roll icon!
Why?
1) He made it to the mainstream as the frontman for one of the biggest American rock bands ever – Van Halen.
2) After over a decade of that, he continues to rock Sans-Halen with his solo band The Waboritas and with his band Chickenfoot.
3) He founded one of the most popular nightclubs / restaurants – Cabo Wabo Cantinas – a favorite spot in Cabo San Lucas, Lake Tahoe, and Las Vegas!
4) He gets you tipsy with his brand of premium tequila – Cabo Wabo Tequila.
5) And finally … he gets styled in his eyewear at SF Optics!
That’s right Red Rocker fans! Sammy Hagar just stopped in and got styled in four new pairs of shades!
If you want to be a Red Rocker, here’s the exclusive low down on Sammy Hagar’s sunglasses:
Sammy Hagar got styled in Salt sunglasses, model Stuart, color Shiny Walnut. The Salt sunglasses are stylish and have great polarized sun lenses. They are great for the beach and other activities when it’s really bright since the polarized lenses cut out a lot of the glare.
Sammy Hagar got styled in Barton Perreira sunglasses, model Altair, color Silver with Eden lenses. The Barton Perreira sunglasses are chic with a trendy modified aviator shape. They are great when you just need a cool pair of sunnies to hang out on the strip and eat some lunch, hit the cafe, or go shopping … or when you’re drinking tequila at Cabo Wabo!
Sammy Hagar got styled in Robert Marc sunglasses, model 743, color 267. The Robert Marc sunglasses are trendy yet elegent. The gradient lenses make them perfect for that not so sunny day. Even when the sun is not bright, you must protect your eyes from the UV, and these lenses are perfect for that!
Sammy Hagar got styled in Persol sunglasses, model 2961s, color 811/31. The Persol sunglasses are a great piece to fill the plastic void. Sammy Hagar obviously appreciates the art of accessorizing, and with the other three sunglasses being metal, the fourth had to be plastic to come full circle. These Persols are a great classic shape and the blonde tortoise rocks with Sammy’s hair!
Paris Hilton’s Harlequin Cover
June 22nd, 2010 | Posted in * Women's Sunglasses *, Barton Perreira, Blog, Celebrity Sunglasses and Eyewear, Must Have Designer Sunglasses, Must Have Womens Sunglasses and Eyewear, Shop Online | No CommentsTags: Barton Perreira, celebrity sunglasses, Paris Hilton, Paris Hilton sunglasses
Paris Hilton has been spotted wearing sunglasses by Barton Perreira. And although these frames are the Harlequin, Paris Hilton doesn’t look like a clown behind these shades!
Barton Perreira is available at SF Optics.
Get Paris Hilton’s Barton Perreira Harlequin here for $480 including applicable taxes and shipping!
Specs and the City
May 27th, 2010 | Posted in * Women's Sunglasses *, Blog, Celebrity Sunglasses and Eyewear, Jee Vice, Must Have Designer Sunglasses, Must Have Womens Sunglasses and Eyewear, Mykita, Shop Online | 2 CommentsTags: Cynthia Nixon sunglasses, Kim Cattrall sunglasses, Miranda Hobbes sunglasses, Samantha Jones sunglasses, Sarah Jessica Parker gold aviator, sarah jessica parker sunglasses, Sex and the City 2 fashion, Sex and the City accessories, Sex and the City Jee Vice, Sex and the City Mykita, sex and the city sunglasses, SJP sunglasses
Many of you are excited about the premiere of Sex and the City 2 so you can follow the next chapter in the lives of your favorite city girl fashionistas Carrie Bradshaw, Miranda Hobbes, Charlotte York and Samantha Jones. Well, while these girls know their Sex, we know our Specs, so let us give you the low down.
Everyone has seen the poster sunglasses of this movie – Carrie Bradshaw, played by Sarah Jessica Parker, wearing Gold Flash Aviators by MYKITA. These frames are hand made in Germany from a flat metal material and are a limited edition piece from this exclusive brand. A high end frame for a high end girl….
The other eyewear brand that dominates Sex and the City 2 is Jee Vice. They have some funky glamorous styles shown off by the girls as recently seen in In Touch Magazine. But we’ll take it a step further….
In the snapshot below from In Touch, you can see Carrie Bradshaw (Sarah Jessica Parker) wearing Jee Vice sunglasses and Samantha Jones (Kim Cattrall) also wearing a pair of Jee Vice sunglasses. But what you won’t see until you watch the movie are the Jee Vice sunglasses worn by Miranda Hobbes (Cynthia Nixon). In one of the Morocco desert scenes, she wears a pair of sunglasses by Jee Vice (pictured below) but the paparazzi never got a shot of it.
Jee Vice Sunglasses worn by Miranda Hobbes, played by Cynthia Nixon
All the Sex and the City Sunglasses are available at SF Optics.
Glasses Worthy of a Rockefeller
March 14th, 2010 | Posted in * Men's Eyeglasses *, Blog, Celebrity Sunglasses and Eyewear, Must Have Mens Sunglasses and Eyewear, Ray-Ban, Shop Online | 1 CommentTags: Christian Karl Gerhartsreiter glasses, Clark Rockefeller, Clark Rockefeller eyeglasses, Clark Rockefeller glasses, eyeglasses, geek chic, glasses, ray-ban, Sandra Boss, thick glasses, Wayfarer, Who is Clark Rockefeller?
Tonight, the long awaited Lifetime premiere of “Who is Clark Rockefeller?” starring Eric McCormack as Clark Rockefeller and Sherry Stringfield as his wife and successful business consultant Sandra Boss, aired. But the true star of the movie are the large black thick rimmed plastic glasses worn by Clark Rockefeller.
For those that don’t recall this true story which not too long ago was the big news in the headlines, Christian Karl Gerhartsreiter, a German man who immigrated to the United States in 1979, used many different aliases over the years, Clark Rockefeller being his most recent. For many years, he kept himself in the circle of high society posing as an heir to the Rockefeller name, during which time he married Sandra Boss and had a child with her. During their recent divorce, he kidnapped his daughter, and the truth about his identity came out. He kept up the longest running con known, but now is in prison for the kidnapping, and is under suspicion for a double homicide from the past when he was living under one of his other aliases.
This whole story makes his choice of glasses that much more interesting. The ‘geek chic’ look that he took on with his frames is quite similar to the look of Clark Kent – Superman’s secret identity. And interestingly enough, the name that Christian Karl Gerhartsreiter made up to go along with the famous surname Rockefeller just so happened to be Clark. Was this his way of associating himself with Clark Kent, a master of multiple identities?
Regardless, the geek chic look is definitely one of the biggest fashion trends right now, and Clark Rockefeller found a great use for the Ray-Ban Wayfarer aside from being a sunglass. Pop out those sun lenses and put in a pair of clear lenses, and now your Wayfarer is the ultimate ‘geek chic’ frame. Whether you want to be a hero disguised as a nerd, or a con man disguised as high society wealth, the Ray-Ban Wayfarer can give you that look.
You can purchase the Ray-Ban Wayfarer here.
Prices include shipping in the United States and applicable taxes.
The real Clark Rockefeller wearing glasses (left)
and Eric McCormack in glasses portraying Clark Rockefeller (right):
Lady Gaga and Beyonce Sunglasses Addiction in New Video
March 12th, 2010 | Posted in Blog, Celebrity Sunglasses and Eyewear | 2 CommentsTags: Beyonce, celebrity sunglasses, cigarette glasses, cigarette shades, eyeglasses, eyewear, Lady Gaga, Lady Gaga new video, Lady Gaga Sunglasses, sunglasses, Telephone music video, vintage glasses, vintage sunglasses
Fresh off having the most popular music video in YouTube/Vevo’s history (“Bad Romance” with 140 million views and counting), Lady Gaga’s latest – “Telephone” – featuring Beyonce, has made its debut on the Web.
Lady Gaga has made quite a reputation for herself with her wild outfits and sunglasses. And in “Telephone,” she not only displays several vintage style sunglasses, but even goes as far as wearing a pair of shades made of lit cigarettes. Now those are smoking hot shades!
Lady Gaga understands the true value of sunglasses as the ultimate accessory. Check out the following snap shots of the different glasses featured in the video, including a pair of vintage Chanel Sunglasses worn by Lady Gaga. The video is included below as well. It’s interesting, but racy, so be warned….
Watch the video:
Sunglasses and Eyeglasses at the Oscars
March 8th, 2010 | Posted in * Men's Eyeglasses *, * Men's Sunglasses *, Blog, Celebrity Sunglasses and Eyewear, Must Have Mens Sunglasses and Eyewear, Oliver Peoples, Shop Online | 2 CommentsTags: academy awards, best original screenplay, connolly, eyeglasses, eyewear, gerard butler, oliver peoples, oscars, red carpet, robert downey jr., sheldrake, sunglasses, vanity fair oscar party
From pre Oscars primping to presenting awards, two of Hollywood’s hottest male leads were spotted in Oliver Peoples yesterday. Gerard Butler was out in Beverly Hills wearing the Connolly while getting ready for his night at the Oscars. Later in the evening, Robert Downey Jr. stepped out onto the red carpet in Sheldrake Storm Grey with a custom blue tinted lens to compliment the blue in his chic Lanvin ensemble! Robert Downey Jr. also wore the Sheldrake while presenting the award for Best Original Screenplay alongside actress and comedian Tina Fey and even later that night at the infamous Vanity Fair Oscar party. They were inseparable!
Nothing is better to compliment the red carpet than a hot pair of shades!
Purchase these celebrity frames online here.
Shipping and applicable taxes are included!
Glee Sunglasses Hit Cosmopolitan Magazine
March 5th, 2010 | Posted in As Seen In ..., Blog, Celebrity Sunglasses and Eyewear, Must Have Designer Sunglasses, Must Have Mens Sunglasses and Eyewear | 1 CommentTags: Cory Monteith, Cosmopolitan, Country Star, eyeglasses, eyewear, Finn Hudson, Glee, Lady Gaga, photoshoot, ray-ban, sunglasses, Wayfarers
So what happens when Cory Monteith, who plays Finn Hudson on the FOX television hit show Glee, needs a pair of shades for a Cosmopolitan Magazine photo shoot? Well, SF Optics gets called in for the job to do a little styling!
That’s right… check out the April 2010 issue of Cosmopolitan, which shows off pop star sensation Lady Gaga on the cover. Inside, in the ‘Fashion and Beauty Now’ section, is the ‘Country Star’ photo shoot in which we styled Cory Monteith into a pair Ray-Ban Wayfarers.
This frame available for purchase here.
Prices include shipping in the United States and applicable taxes.
The 944 on 2010′s Hottest Sunglass Trends
March 1st, 2010 | Posted in * Men's Sunglasses *, * Women's Sunglasses *, As Seen In ..., Blog, Celebrity Sunglasses and Eyewear, Gold & Wood, Must Have Designer Sunglasses, Must Have Mens Sunglasses and Eyewear, Must Have Womens Sunglasses and Eyewear, Mykita, Oliver Peoples, Orgreen, Ray-Ban, Shop Online | No CommentsTags: 2010 sunglass trends, 944 magazine, eyewear trends, gold & wood sunglasses, Mykita sunglasses, new sunglass styles, oliver peoples sunglasses, orgreen sunglasses, ray ban sunglasses, sunglass trends
That’s right … not the 411, but the 944, as in info on what’s hot!
The editors of 944 Magazine came to us, knowing our reputation for being the top stylists in fashion eyewear, to find out what the 2010 sunglass trends are. And we were more than happy to let them know and provide a few examples such as frames from Orgreen, Gold & Wood, Oliver Peoples, Ray-Ban, and Mykita.
Check us out in the March 2010 issues of 944 Magazine: San Francisco and 944 Magazine: Las Vegas, where we show you some of our favorite shades…
Lady Gaga does it again and again – scantily clad in sparkly getups. Accompanying her almost at all times are glamorous whimsical frames. 2010′s eyewear trend release a breathe of fresh air. Color, shape, and oomph scream “wear me.”
The Orgreen sunglasses are totally Gaga-licious … large, with sharp angles, and a cat-eye uplift. The Danish designer takes titanium eyewear to the next level with edgy designs and many vibrant fashion forward colors and finishes.
Oliver Peoples has entered the world of suspended metal – hand-laid wire encased in two layers of plastic and remaining visible, resulting in a floating metal wire that appears suspended. You’ll look like a celebrity hiding from the paparazzi in these sunglasses.
Mykita, the handmade German collection, is taking their designs to the next level, entering the world of colorful plastics! Their chic women’s sunglasses are sexy.
For the luxurious type, Gold & Wood’s buffalo and precious metal sunglasses define class.
Or go with the simple and classic Wayfarer from Ray-Ban. Yet again, another rebirth with the newest dual-sided colorful designs displaying adventurous backsides.
As each season changes it’s your chance to step outside of the box and try a new look.
It’s Spring baby, and it’s on!
These frames are available to purchase here in the colors as seen in the editorial.
You may call or email to request other options, etc.
Prices include shipping in the United States and applicable taxes.
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