July 29th, 2011 | Posted in Blog, Must Have Mens Sunglasses and Eyewear, New Arrivals, Trunk Shows and Events | No Comments
Tags: aluminum glasses, eyeglasses, new eyewear styles, new eyewear trends, san francisco events, starck, Starck Eyes, starck eyewear, sunglasses, things to do in San Francisco, trunk show
Tomorrow, Saturday, July 30th, we will be having a trunk show featuring the entire Starck Eyes eyewear collection.
Come in for $100 off your purchase plus free U/V and scratch coating on your lenses!
The British design guru, Phillipe Starck, used his design creativity and technical expertise to create a new concept in optics. Because sight is the most essential of our senses, Starck invented the eyes of the future. The Starck Eyes collection is practical and pleasurable in a “Biovision” – a concept that takes its inspiration from human beings and is dedicated to their well-being. Phillipe Starck believes that everyday objects have a soul of their own, which is why he continually strives to forge new relationships between man and matter. The object surrenders its material substance to return to its original purpose: human fulfillment. He has expressed this contemporary vision of “Biodesign” in a wide array of industrial and architectural objects, including home furnishings, motorcycles and now eyeglasses.
“I think the line of eyeglasses frames I developed is an absolutely perfect example of the non-product of the future: a combination of advanced technology and freedom shaped by a philosophy that less is more.” -Phillipe Starck.
Starck created a replacement for the conventional screw-hinge with a biomechanical hinge which provides multi-directional freedom of movement called “Biolink” – a human micro-clavicle. It is modeled after the natural intelligence of the human shoulder, which shares the same multi-directional freedom of movement. The absence of screws within the hinge assures constant pressure of the temples, providing better comfort and durability. Phillipe Starck uses material of the future to create his eyewear styles: Aluminum, Titanium, Acetate – “All of the factors that allow an object to be structurally and stylistically modern.”
Other exciting news at SF Optics:
We are now the official rock stars of the Marina for Chrome Hearts Eyewear!
The funky styles of LA Eyeworks and the bling-favorite Judith Leiber have also joined our family.
Stop by our store, enjoy the trunk show, and check out all the amazing new lines and inventory that we have brought in to keep you looking and seeing great!
February 27th, 2009 | Posted in New Arrivals | No Comments
Tags: alain mikli, collections, dreams, francisco bay area, fresh out of the box, san francisco bay, san francisco bay area, sifting through, starck, stock
This is the day that many have been waiting for. We have finally recieved a large stock shipment of Alain Mikli and Starck frames. The San Francisco Bay Area has been greatly deprived of these collections, and we were sure to jump on the opportunity the second they became available again.
New Alain Mikli and Starck frames - Fresh out of the box!
New frames from Alain Mikli and Starck
Aaron sifting through and prepping the new Alain Mikli and Starck frames - making all your Mikli dreams come true.
After Aaron got the Alain Mikli and Starck frames displayed, he couldn't help himself and had to try one on...
Alain Mikli is one of the most recognized eyewear designers in the industry. His bold and colorful designs offer something funky with the highest standard of quality. The Alain Mikli and Starck collections are well-known to every eyewear connnoisseur, so there really isn’t much more for me to say about them. But for those who aren’t familiar, you better come by the store and try these frames on.
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San Francisco Optics has been recognized as one of the leading optical stores
in the Bay Area, servicing all of the following locations:
San Francisco County: The Marina, Nob Hill, Noe Valley, Haight Street,
Sunset, Richmond, Inner Sunset, Castro, Mission District, Financial
District, Fisherman's Wharf, North Beach, Pacific Heights, Laurel
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Street, Russian Hill, South of Market.
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Carmel Valley. Peninsula: Half Moon Bay, San Mateo, Redwood City,
Santa Clara County, Palo Alto, Woodside, Portola Valley, Atherton,
Foster City, Mountain View, Hillsborough, Menlo Park, Stanford, San
Bruno, San Mateo, San Carlos, South San Francisco, Burlingame, Colma,
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